Hey there. My name is Brandy Shaver, coming to you today from Utah.
Today, we are talking about 'The Four Simple Ways to Grow Your Business on Social Media'.
Now, the first one is CONSISTENT. You've got to get consistent about what you put out into the marketplace, whether you're doing that on video, whether you're doing that on Facebook, whether you're doing that Instagram, IGTV, or wherever.
Building your business on social media means you've gotta be consistent. And when I say consistent, I mean consistent in your message and consistent in how often you put it out there.
So consistent....... I would say one time a week, more if you are more advanced, but just start here. Okay. We don't want to eat the entire elephant in one bite if you're brand new.
But if you are not putting out one piece of valuable content a week inside of your business, you're missing out. The other one is message. So make sure your message is consistent.
You don't need to be doing apps today, teaching about apps and then tomorrow teaching network marketers. That's not actually going to work.
You want to pick one audience and go with it. So get really consistent in your message.
QUALITY. Now the quality matters. The quality is going to be not your camera, not your lighting, not the sound, it's going to be actually your content.
What kind of quality content can you put out?
Is it valuable for other people?
So keep quality in mind. This is NOT, repeat after me........ It's NOT the camera, not the lighting, not the sound. It's actually the value.
Now some people have done crazy videos. I did a video that was super dark. In fact, I lost the connection to my internet.
And it's probably one of my highest viewed videos because it has quality content and a little bit of entertainment. You'll have to go search that out, it's actually when the kid gate fell when I was walking down the stairs to try to get more service so that I could connect to you guys!
STRATEGIC. When are you posting and where?
You want to make sure that you are consistent (so we're going to go back to consistent), in one place.
When you're brand new, or if you're just getting started, or maybe you are a little bit into your journey of building your business online, you want to probably start with just one platform.
You don't want to take on that entire social media presence. You just want to start with one platform.
The last one is your CONTENT. Make sure that content is KEY.
So if you're not putting out great content, you've got to get rolling on it.
Especially if you want to get results in your business. There's information content, there's education content, there's motivation content and entertainment content. Okay.
So use those to your benefit and get your content out there in a consistent quality, strategic, content manner.
All right, hope you got value from today's episode.
Let me know if you have any questions and there will be somewhere in this video, a link to get more information on how to grow your business online.
And I appreciate it. Talk to you next time. Brandy x.